• In December 2008, AWD Group agreed to sell AWD Home Finance to the existing management team for an undisclosed sum
• The sale was part of AWD Group’s plans to focus on its Chase de Vere wealth management and consulting operations
• AWD Group’s key objectives of achieving a “clean break” and a quick sale (given the impending agreed takeover of AWD by Swiss Life) were successfully achieved
• The sale was completed within one month of the formal announcement of the offer for sale
• AWD Home Finance was founded in 1988 as Carrington Carr as a broker of remortgages and related insurances
• Our role included exploring and evaluating the various sale options (including a sale to trade buyers and financial investors), as well as advising AWD Group throughout the process
• Asgard Partners acted as sole financial adviser to AWD Group Plc

“We sold two financial service companies in a hugely difficult market within 14 weeks. The high quality advice and support given by the Asgard team was central to our success.”
Mike Kirsch, Chief Executive Officer, AWD Group Plc

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